They are the lips that have launched a thousand TikTok videos trying to answer—what products does Hailey Bieber use to get her perfectly pouty lips? As of last week, we're officially one step closer to knowing.

What makes the product so unique is how multifunctional it is. Either follow the natural lip line, overline for extra volume or fill in the lips entirely. For nourished lips with

Hailey Bieber's beauty brand Rhode launched its highly-anticipated lip liners and the campaign recreates and iconic Versace ad from the '90s. See the photos!