News

Google Discover is rolling out to desktop, which could be a big traffic win for publishers hurt by AI Overviews and ...
Negative feedback can damage your brand, but AI is making it easier to respond with empathy and consistency at scale. Here’s how it works.
Google search impressions are up, but fewer users are clicking through to websites, according to new BrightEdge data.
The 'Ads funded by' section is now in Google's My Ad Center. Google Search will show the payment profile name as the payer ...
Google's value exchange with content creators has collapsed – and the web's business model is cracking, according to Matthew ...
Explore why Google search may feel worse, why it isn’t necessarily worse, and how shifting dynamics shape the search ...
What does SEO look like when AI tools become the first stop, not the last resort? A look at what’s changed – and what hasn’t.
See how AI is integrated into Google’s Search Ads system, such as how ad relevance, bidding, and ranking are determined.
Traditional search ads are losing ground as Google doubles down on Shopping. Adjust your ecommerce advertising strategy ...
Most users skim AI Overviews, rarely click citations, and turn to Reddit for social proof, a new UX study finds.
New DOJ exhibits reveal insights into how Google Search ranks content, Navboost, RankEmbed, and LLMs reshaping the future of ...
For years, Google was known for crushing spam. Now, it's highlighting it in the most prominent position in its search results ...