The successful launch of Blue Origin’s massive new rocket is a key step that may allow the company to compete with Elon Musk’s SpaceX.

Blue Origin said that after breaching the Karman Line, nearly 100 kilometers above Earth, the payload will experience at least two minutes of lunar gravity forces to test six broad lunar technologies.

The uncrewed New Glenn rocket took off at 2:03 a.m. EST from Complex 36 at Cape Canaveral Space Force Station, Blue Origin said.

Named after the first American to orbit Earth, the New Glenn rocket blasted off from Florida, soaring from the same pad used to launch NASA’s Mariner and Pioneer spacecraft a half-century ago.

Jeff Bezos' Blue Origin is scheduled to launch the NS-29 mission of its New Shepard suborbital vehicle from West Texas on Tuesday, January 28, at 11 a.m. EST. This research flight will simulate the Moon's one-sixth gravity,

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One of the key questions about Blue Origin is whether it will push toward full reusability with New Glenn. In 2021, Ars first reported on an effort codenamed "Project Jarvis" to develop a stainless steel upper stage that could be reused. The company even built a test tank, although the effort was eventually shelved.

Jeff Bezos’s Blue Origin joined the billionaire’s space race in earnest when its New Glenn rocket roared from a launch pad at the Kennedy Space Center in the early morning hours of Jan. 16. The second stage with the Blue Ring payload successfully reached orbit. However, an attempt to land the first stage on a drone ship failed.

Though 2025 won't mark the return of astronauts into deep space as NASA had hoped, launchpads still will be scorching-hot from a procession of robotic spacecraft attempting to land on the moon . How many of these moon landings will succeed? Will the number top the two-ish (one of which made a heckuva comeback) last year?

Blue Origin is key to Amazon's ability to compete with SpaceX Starlink. Jeff Bezos has finally done it. He's finally reached space with an honest-to-goodness orbital-class rocket. Ten years ago, Bezos ignited a feud with SpaceX founder Elon Musk when his Blue Origin rocket company launched a suborbital New Shepard rocket to the edge of space and then landed it back on Earth.

Ivanka Trump and Jared Kushner exchanged greetings with Jeff Bezos, Lauren Sanchez and Elon Musk at the candlelight dinner for Donald Trump at the National Building Museum Sunday night.