For years, accounting firms have treated marketing budgets as a line-item percentage, often hovering between 2% and 3% of firm revenue. But recent trends reveal a smarter shift underway. High-growth ...

Warner Records has restructured its marketing department under the leadership of Mike Chester, with Dalia Ganz being promoted ...

Indian businesses are transforming themselves to online business in order to attract their customers through digital ...

Warner Bros. Motion Picture Group will cut 10% of its staff across marketing, distribution and production departments.

A San Jose business owner was identified as the person who died in an arson fire Sunday that destroyed the building​ where his company was located.

With generative AI tools changing how people search, the way companies structure their marketing strategies, hire teams and ...

The consolidation comes in response to brands’ demand for broader growth strategies and more flexible media capabilities, the ...

Brex reports that a business credit card can help separate finances, build credit, and offer rewards, but requires ...

EXCLUSIVE: The Warner Bros Motion Picture Group is undergoing 10% cuts in its workforce, we’ve learned. This follows Monday’s ...

HR leaders need to internalize that marketing to employees is an ongoing process, not something that stops after onboarding.