The heads of Apple TV have “no plans” to bring ads to the streaming service, balking, at least for now, at a strategy that ...

To create Apple TV’s new branding, a team from the global agency TBWA\Media Arts Lab (MAL) gathered in a studio with a ...

With tvOS 26.2, Apple is changing the way that profiles work on the Apple TV. It's now possible to create a profile without ...

The all-new intro sequence for Apple TV was made with practical effects and shot in-camera, Ad Age reports. Rather than using ...

There is no shortage of streaming TV platforms out there, and each brings its own pros and cons to the table. Apple TV has ...

Apple has redesigned its App Store, making it openly available on the web, allowing non-Apple users to freely browse the ...

Apple TV went down Wednesday night just as fans tuned in for the premiere of Pluribus, the new series from Breaking Bad ...

Apple has gone official with the Apple TV rebranding, dropping the Plus from the title and releasing a new short video ...

Code discovered in the latest iOS beta suggests the Home app is readying support for a new Apple-branded accessory category.

The error, commonly tied to playback failures, indicates a breakdown in communication between your device and Apple TV servers. It can freeze content, cause buffering, or halt loading entirely, ...

OS 26.2 beta 1 shows that Apple plans to make profiles even more convenient for Apple TV 4K users soon thanks to two changes.

Apple is reportedly adding a new 'Kids Mode' to its tvOS software for Apple TV. The feature is part of the upcoming tvOS 26.2 ...