Why Duolingo or other brands looking to revitalize themselves may resort to publicly kill off their own mascots.

Ten years ago, the NCAA Tournament was an afterthought for the Auburn men’s basketball program. The Tigers hadn’t made the big dance in 12 years and were more concerned with finishing a season above .

This is an opinion column. For my generation, few TV shows have the cultural relevance to match “The Office”. Its commentary on office life, the absurdity of middle management and the people who fill ...