Job level segmentation can be readily inferred from job title; for example, a "VP" is an executive and a ... For example, a CFO is in finance and a Demand Gen Manager is in marketing. Most B2B ...

Might delivering the right message, in the right way, in the right place and at the right time, provide more impact than a ...

In its 2025 marketing benchmark report, Acoustic—makers of customer engagement tools—examines the latest trends in email ...

Brands are leveraging behavioural data and real-time analytics to achieve maximum engagement; calculate ROI from ...

Online casino has higher margins than sports betting. But with innovation and the right tech, GR8 Tech thinks sportsbooks can ...

Welcome to the FEMSA’s First Quarter 2025 Results Conference Call. My name is Ellen and I’ll be your coordinator for today’s ...

As modern brands seek faster, more reliable ways to engage with customers, Spinning Disk Technology LLP is at the forefront of India's messaging evolution. Known for its secure and scalable WhatsApp ...

In the ever-evolving landscape of business-to-business (B2B) marketing, establishing trust and credibility is paramount, especially within niche markets where audiences are highly specific and ...

Email is still the cornerstone of business-to-business (B2B) marketing. According to recent research, 73% of buyers prefer it ...

Litmus's Jaina Mistry offers email newsletters represents a significant opportunity for brands looking to build authentic ...