Explore how B2B marketers can use the virtual sandwich method to maximize event success and extend attendee engagement beyond the event.

In a crowded landscape, a great story isn’t just a differentiator—it’s what makes people pay attention, care and remember.

In today’s data-driven world, digital marketing is no longer ... day of the week ads run. For a B2B SaaS client, simply changing their call to action from “book a demo” to “get a ...

Now, consider that 75% of B2B buyers are Millennials—meaning ... The brand offers marketers a free e-book that contains actionable advice to build effective marketing strategies. A good way to get ...

In a media landscape where visibility matters, entrepreneurs are turning to content marketing and "do-it-yourself public ...

Q1 2025 Earnings Call Transcript May 8, 2025 Expedia Group, Inc. misses on earnings expectations. Reported EPS is $0.4 EPS, ...

Good day, everyone, and welcome to the Expedia Group Q1 2025 financial results teleconference. My name is Alex. I'll be the operator for today's call. (Operator Instructions) For opening remarks, I'll ...

Floor Focus reached out to a handful of key distributors to ask about the state of business, their strategies for maximizing ...

Expedia Group today announced a series of strategic travel partnerships aimed at expanding its footprint to additional ...

In its 2025 marketing benchmark report, Acoustic—makers of customer engagement tools—examines the latest trends in email marketing and how to cut through the noise.

Liberty Global has reported Q1 2025 results with consolidated revenue of $1.17 billion (€1.03bn), up 7.3 per cent from Q1 ...

SYDNEY - Global marketing agency TEAM LEWIS has won the PR and influencer remit for luxury hotel chain Shangri-La Group in ...