Sweet success for The Coca-Cola Company needn’t be about sugar sources, or even health addressal, so long as its popular ...

Machine intelligence influences brand visibility across a wide range of customer touchpoints. Customers now search using ...

Furman University has named Brian Edwards as VP of marketing and communications. He brings 20+ years of branding experience ...

Engineer a brand that’s machine-readable, contextually rich, and discoverable in every search modality. The post Your brand, ...