The new Bud Light label is almost entirely blue, and that’s a strong statement, says Laura Ries, a brand strategist and president of Reis and Reis in Atlanta, Ga. Consider how Apple went from a ...

Bud Light went with a big, black-and-white label, similar to the ones required by the U.S. Food and Drug Administration on packaged foods. At the top, Bud Light lists its four ingredients: water ...

DETROIT (AP) — Beer drinkers can’t claim blissful ignorance for much longer. Starting next month, packages of Bud Light will have prominent labels showing the beer’s calories and ingredients ...

DENVER – Bud Light is backpedaling after upsetting people with a label saying the beer was perfect for temporarily removing the word "no" from the drinker's vocabulary, evoking concerns about ...

Bud Light continues to draw ire from conservatives and certain musicians alike, as new video appears to show a country singer smashing a can on stage seemingly in protest of the beer brand's ...

Bud Light sales continued to plunge as the nation's No. 1 ... sales of No. 2 Modelo Especial were up 12.2% in the most recent week as the label “appears to be increasing its sales growth each ...

Anheuser-Busch needs its new Bud Light label to woo millennial beer drinkers and reintroduce Bud Light as an authentic, legacy brand with a longstanding history. That’s a lot to ask of a label ...