Regional branding might sound like something reserved for big tourist destinations, but it plays a pivotal role in how communities of all sizes shape their public image, attract visitors, and build ...

In today’s highly competitive business environment, it is no longer sufficient for firms (particularly small and medium-sized ...

One popular service that supports this kind of smart customization is Turbologo, where users can experiment with font styles, ...

When it comes to powerful packaging solutions, Yuyao Weiyong Packing Co. Ltd stands out like a shining star in the crowded world of packaging manufacturers.

In fact, in a recent survey of 1,000 shoppers, nearly half said that values will play a bigger role in their spending going ...

Godrej Enterprises Group is eyeing long-term brand equity and performance by spending across mediums, part of a broader ...

Villa are looking for more ways to raising revenue - is a naming rights partner the answer or would it be a step too far?

Marketing has the power to shift culture, but with that power comes the responsibility to move beyond identity boxes and ...

The shift from three to four required days marks the latest escalation in Starbucks’ broader “Back to Starbucks” turnaround ...

Richmond is working with a branding firm to come up with a new look. Common Council members got a first look at the proposal ...