Marketing is an engine of growth. It’s a growth driver, not a cost centre.” And the award for the most inspirational quote of ...

Without a shared view of what counts as a qualified conversion, the numbers from your sales and marketing teams can end up telling very different stories.

Trip's claims landed it in hot water with the ASA. As more brands focus on mental health, what exactly are they allowed to ...

Marketing isn’t an activity that can wait until the peak season; on the contrary, it’s important to be prepared well-ahead ...

Real advice or false promises? Here are 7 red flags to spot in children-directed advertisements, according to UNICEF.

The fastest-growing boot camps in 2025 are the ones that treat enrollment like customer acquisition, with performance-driven ...

Summer triggers one-of-a-kind psychological and behavioral shifts that can directly impact how-and why-consumers make their purchases.

Quantum Acceleration in Data Processing and Insights Aurora Mobile’s data processing and analytics operations often face the challenge of handling vast and complex datasets. Quantum computing with its ...

Read about all of the TIME100 Most Influential Companies of 2025 here. Your browser is out of date. Please update your browser at ...

The Brazilian government has opted to file lawsuits against a plethora of betting providers in the country. Here's what we ...

It’s hard to imagine more intimate queries than those that fertility tracking app Flo allegedly asked its users. Among them: ...