Peacock feathers are greatly admired for their bright iridescent colors, but it turns out they can also emit laser light when ...

Birds are perhaps the most colorful group of animals, bringing a splash of color to the natural world around us every day.

The tail feathers of male peacocks emit yellow-greenish laser light after certain preparation. This is unique in the animal ...

Half a billion years ago, nature evolved a remarkable trick: generating vibrant, shimmering colors via intricate, microscopic ...

Animal careers are way more creative—and sometimes wild—than most people expect. While veterinary work and zookeeping are the usual go-tos, there are some lesser-known roles that offer surprising ways ...

Sydney Sweeney's non-response to backlash over her American Eagle 'Good Jeans' ad suggests a brand strategy that embraces ...

The Wayfair Basics Cleves All-Season Down Alternative Comforter is up to 73 percent off. The cooling comforter starts at just ...

This species, recorded during a recent marine survey, often rides around on invertebrates like feather stars and can mimic their coloring, according to a study.

Texas GOP's proposed redistricting map faces accusations of racial gerrymandering and potential election impacts.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Fallen Feathers, so here's everything that you need to know about them. The post Aurum Feather in Wuchang: Fallen Feathers ...

The most beautiful aspect of the world we live in is the diversity within our animal kingdom. Birds are particularly colorful, many with a unique pattern of markings that makes it hard to believe they ...