Competitive Pricing Strategy. Effective pricing can make or break a business. Selling a well-established product at a similar price to competitors is an option for small retailers who want to ...

A few years ago, while in Washington, D.C., I was invited to a Q&A with Michael Porter to speak in a small group setting. I jumped at the idea to meet one of the most cited scholars in business ...

The art and science of competitive advantages took a leap in 1980 with the publication of Michael Porter's book, "Competitive Strategy". He proposed that competition was characterized by five ...

LONDON--(BUSINESS WIRE)--Infiniti Research, a market intelligence solutions provider, has recently announced the completion of their latest competitive pricing strategy for a fast food company ...

The Effect of Competition on Pricing Strategy. When two products have similar core features, but are produced by different companies, competition results.