TV viewers are moving to streaming faster than ever. Can advertisers keep up? That's one big question facing the connected TV ...

These filtering tactics help refine your targeting, reduce spend on low-quality clicks, and uncover new keyword opportunities ...

Small and midsize brands are more likely to use generative artificial intelligence for video while only 36% of large brands ...

Data and tech company Fyllo announced its relaunch as an advertising partner for regulated industries, helping brands adhere ...

Clorox has been using generative AI to produce ads for foods consumers might want to pair with Hidden Valley Ranch dressing. Photo: Mike Kai Chen for WSJ Hidden Valley Ranch needed a new formula.