Conventional models of marketing and brand strategy continue to falter as digital disruption and consumer shifts redefine more traditional methods of marketing. With digital marketing now a core ...

A robot is pictured at the 8th Digital China Summit in Fuzhou, East China's Fujian province, April 29, 2025. [Photo/Xinhua] The 8th Digital China Summit concluded on May 4 in Fuzhou, East China's ...

This time I’m going to focus on one company and its view on pharma’s digital commercial strategy. After an initial, and very necessary, frenetic response to the global pandemic, changes within ...

Following the companion paper on the new policy challenges related to the adoption of digital forms of money, this paper presents an operational strategy for the IMF to continue delivering on its ...

Crafting a successful content marketing strategy isn’t just about churning out blog posts ... see TechBullion’s Guide on How to Make Market Research Right: Insights from MMA Digital. Consistency ...

The General Practice Forward View (GP Forward View), was published in April 2016. It committed to an extra £2.4 billion a year to support general practice services by 2020/21, and aimed to improve ...

We are equally happy to bring a three-partner practice to our business as we are with a 10-partner practice,” he said. Xeinadin’s strategy is driven by lots of firms looking to be part of a larger ...

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He is also head of accounting at Boffix, a cloud-based accountancy practice supporting ... for client education on digital tools and processes. “Some traditional clients are extremely resistant to ...