Attention will be a currency in 2026. Brands will compete to be noticed and to hold attention long enough to build memory, ...

In this brave new world of experiential marketing, humans no longer travel to destinations; they travel for photos. A ...

Marketing strategists say the success of this trend lies in psychology. The word “sorry” instantly grabs attention — ...

A new option to identify yourself is emerging in this digital world in an effort to keep your information safe.

Therapeutic advertising standards don’t have to slow you down. With CHP Australia’s comprehensive ‘Digital and Social ...

Whether you’re tuned into fashion or not, chances are you’ve seen the viral clip of an invite to the SS24 show by Rains, the Danish outerwear label that began its journey with a single poncho and ...

BHM, the African communications services company, today published a groundbreaking white paper that establishes Africa’s first comprehensive AI Ethics Readiness Framework specifically designed for the ...

Establishing a solid digital presence ensures your business can be found, trusted and remembered. That means having a clear ...

You no longer have to land someone famous as a brand ambassador to get people talking about what you’re selling—a dedicated ...

Marketers face a divided economy, persistent inflation, tariff pressures and declining social media trust as they plan for ...

3D digital avatars are changing the equation. With real-time animation tools and AI modeling, brands can create content that ...