In today’s hyper-targeted, always-on market, there is increasing pressure to prioritize immediate short-term sales results ...

To successfully integrate generative AI (gen AI) in marketing, companies need to balance automation, customization, and human ...

At e4m Pitch CMO Summit Mumbai 2025, panellists discussed how brands are strategically leveraging different types of ...

Globale Media's Bhavesh Talreja shares his take on some of the best performing brand campaigns during Ramadan.

Amazon’s cinema ad ‘Moving Day’ uses the channel to “powerfully evoke emotions”, placing it in the top 3% of all UK ads for ...

Automation has transformed the way we approach lead generation, allowing us to work smarter, not harder. With the global ...

And, the answer to this question can help you understand what success might look like in your case. The company's explanation ...

Outdated YouTube strategies won’t cut it. Check out these updated expert tips for keeping your video content fresh and effective this year.

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In 2024, the CNIL stepped up its enforcement action, issuing 87 sanctions, 180 compliance orders and 64 reprimands. However, only 12 decisions ...

FDA stated in written correspondence for a START pilot program meeting that it is open to considering skin FXN concentration as a reasonably ...

A state Supreme Court justice last week denied a dismissal motion and set an April hearing in the case of the founder of the locally based 518 Foodies Facebook group suing the owners of the Latham ...