Newly uncovered documents show that Meta, the company behind Facebook, Instagram, and WhatsApp, earns huge sums from ads ...

Before we dive into the changes, it's important to note that while Google does have access to some of your data to ...

A fake app impersonating Hyperliquid, a decentralized perpetuals exchange, has been found on the Google Play Store, ...

Discover how Google Ads evolved over 25 years, from simple AdWords campaigns to advanced AI automation shaping how advertisers reach their target audiences.

Apple is making the right move to get Siri back on track, but this is a core technology Apple has to be able to make, not buy.

Google on Thursday released several tools for publishers including an AI-powered brand-safety feature that learns from a publisher's standards and automatically blocks unwanted ads.

On Thursday, Google gave advertisers increased transparency and data in Performance Max by introducing "channel performance" across Google's channels and search partners. The move addresses opening ...

A high-resolution digital map allows people to plan their routes along the ancient roads of the Roman Empire. Combining ...

Go beyond dashboards. Use platform APIs to access deeper data, connect insights, and automate workflows that reveal new ...

A clear, data-focused look at how GA4 Attribution Paths help advertisers validate Smart Bidding, prove assist value, and ...

Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better ...

Parent company Alphabet delivered its first-ever $100 billion quarter, with AI supporting ad relevancy, performance and ...