A major theme of the 2025 NewFronts presentations in New York City this week was interactive TV ads, according to Chief ...

Kicking off the suite of announcements at NewFronts is the debut of STN, the Samsung Television Network, the broad-FAST ...

Climate and public health advocates around the world are celebrating—and urging municipalities everywhere to take note—after a Dutch judge tossed out a tourist industry challenge to The Hague’s ...

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Consider this: when the Interactive Advertising Bureau (IAB) and Sonata Insights “surveyed 300 Gen Z/Millennial consumers and 75 advertising industry executives” in 2024, they found that ...

Randall Rothenberg, the former CEO of the Interactive Advertising Bureau, likened Thursday’s ruling to the United States v. Paramount Pictures, the 1948 Supreme Court case that led to several ...

Digital video continued to be the fastest-growing format, now accounting for nearly a quarter of total ad revenue, reflecting consumer engagement with video content. Podcast advertising came back ...