The 2025 edition features 51 open categories, welcoming back fan favourites while adding a wave of fresh and timely additions ...

What used to bind us—customer to brand, employee to company—is fraying. It's time for leaders to restrengthen the bond.

A social media marketing plan is a focused framework that guides how your brand engages with its audience across social ...

The marketer of sun care products built a platform that turns consumer actions and user-generated content into opportunities ...

The top reason why companies don't achieve significant user adoption of a loyalty rewards program is due to a simple lack of ...

Martequity: Loyalty programs have dramatically evolved from basic points-for-purchase systems to sophisticated, data-driven ...

Affiliate content. Discover how AI fits into the modern marketing funnel—from optimizing SEO to automating social ads—helping ...

In today's dynamic business landscape, where distribution networks drive competitive edge, loyalty programs are undergoing a ...

In an era where algorithmic feeds dominate attention and trust in traditional advertising continues to dwindle, brands in ...

We’re not in the era of creative-first marketing anymore. We’re in the era of calculated experience. AI doesn’t just assist.

Legacy brands struggle to maintain relevance with digital-native audiences. Nipun Taneja's Vibe Marketing, powered by Vibelets.ai, leverages AI to create real-time, emotionally resonant marketing ...

Restaurant loyalty programs are increasingly popular, but they’re far from a silver bullet for driving traffic. Just ask ...