Outline & Sample of a Marketing Plan. A marketing plan is a good tool to create and use to help make sure that your small business earns a profit. When you market, you learn about the wants and ...

In this sample marketing plan competitive analysis, you would need to describe the product or service that you offer and how it stacks up against what the competition has to offer.

Digital marketing is no longer adding the online factor to your marketing mix; it's about putting the correct plan in place to transform your business.

Not sure how to create your marketing plan for 2022? Follow these seven steps to make a marketing plan that will help you reach your goals quickly.

This detailed sample PowerPoint presentation covers situation review, market demographics, strategic positioning, corporate objectives, marketing objectives, sales objectives, and all of the ...

Whether you're decluttering a closet or updating your marketing plan, the key is to be intentional: to focus on marketing that sparks joy--and results. And eliminate tactics those that don't.

Val was asked to write a company's 2018 marketing plan "as part of the interview process." What would you do if you got that request?

For most companies, milestone anniversaries are more than just celebrations. They're moments of reflection, reinvention, and renewed connection with employees, customers, stakeholders, and the ...

DETROIT -- Cost cutting and plant closures got the most attention in Ford Motor Co.'s Way Forward North American restructuring plan announced Monday, Jan. 23. After all, with a 10-year slump in ...

Uber TechnologiesInc. was already striving to put its troubles in the rearview mirror by the time Rebecca Messina arrived to take over the company’s marketing last fall.

Lorenzen is accomplished enough to generate solid free-agent interest solely as a pitcher. The two-way option, however, would make him even more attractive to contenders seeking roster flexibility.