With Amazon Prime Day in full force, marketers are navigating one of the biggest retail events of the summer. But this Prime ...

Three student teams recently took top honors during the first BYU Marketing Case Competition, sponsored by FamilySearch. Now, FamilySearch will incorporate ideas from the students’ campaigns into its ...

General Management - With incidences of polio now rare, the March of Dimes has had to reinvent itself. Read how Doug Staples, the top marketing executive, makes marketing matter in the nonprofit ...

March Madness isn’t just about college basketball, it’s a marketing phenomenon. Every spring, brands clamor for a slice of the spotlight, hoping to turn bracket buzz into brand equity. The 2025 ...

Your marketing focus should be on creating relationships and sharing your value with ideal clients.

LAKE FOREST, Ill., March 20, 2025 (GLOBE NEWSWIRE) -- Assertio Holdings, Inc. (“Assertio” or the “Company”) (Nasdaq: ASRT) today announced that Brendan O’Grady, Chief Executive Officer, will present ...

The NCAA’s annual March Madness — the Men’s (and Women’s) Basketball Tournament — begins officially today, and some consider it to be another sports-related “holiday” similar to the National Football ...

Global experts gather for in-depth discussions on key industry issues, unlocking ASEAN opportunities, AI and culture-driven marketing Themed Inspiring Possibilities, the conferences aim to turn ...

The marketing plan is a roadmap that can reroute your path around an unanticipated obstacle. There are situations when marketing strategy is critical.

Contributing editor Irene Williams offers insights into the value of email marketing, new sending requirements and a range of email tactics, including graphics, timing, segmentation ...

Check out our blog for fresh gym marketing ideas for your 2024 marketing plan.

Coming off a strong Valentine's Day marketing campaign? Now is the perfect time to carry that momentum into March. Thankfully, with March Madness approaching, ...