Marketing experts opine shoppable ads might make impulse buying easier but they don’t necessarily cultivate long-term brand ...

A recent eMarketer and impact.com report shows that consumers usually research products at least three separate times before ...

Generative AI in marketing is making waves. Which use cases are gaining traction and how are marketers using AI to improve efficiency?

The next time you turn on that TV, walk by that out-of-home ad or flip through those Amazon product pages, take a look at the content the brand is using.

Influencer marketing has gone from the fringes of the "Mommy Blogger" era of the early 2000s to one of the dominant platforms ...

The U.S. Postal Service announced that starting Monday, customers can see how long mail will take to deliver from one area to ...

Q4 2024 revenue of $1.5 million in pharma services; full year revenue of $1.9 millionGraftAssure RUO assay launched July ...

The artificial intelligence (AI) marketing industry is experiencing unprecedented growth, with projections estimating it to ...

The deadline nears for changes announced by the U.S. Postal Service last month. Here's how it could affect your mail.

As business leaders, we typically focus on products (which are important), but we often forget a crucial part: the customer's ...

This aligns with APTIQ Global's goal of providing integrated business consulting services throughout the entire lifecycle of ...

After a decade of enrollment losses, St. Paul Public Schools saw an increase in enrollment for the 2024-2025 school year ...