This process, known as marketing planning, is a logical sequence of activities that produces marketing objectives as well as a plan to achieve them. As with any plan, it needs to be as clear ...

5-Step Strategic Marketing Process. Strategic marketing is a planning process that seeks to establish a clear direction and unified purpose for all marketing efforts.

Revolutionize your marketing with pace-layered planning inspired by nature's resilience, balancing quick adaptations with ...

A systematic marketing planning process can be adapted to a wide variety of challenges, from launching a new firm or practice area to repositioning an existing firm. Here's how to do it.

In the marketing plan, the company's management team identifies new markets the company could enter and gain a foothold before competitors do – sometimes termed "first to market" advantage.

Here's a step-by-step guide to analyze if hypertargeting fits your marketing plan, including its benefits and platforms that make it work.

The Reality of Marketing Planning. If the marketing planning process went as described above, you’d be crushing it. But the process, in reality, looks more like this: ...

The START planning process is an organized way to work through your first-time or annual digital marketing planning process. A completed plan could be in a slide deck, collection of files or other ...

In order to explore this strategy building process more fully, we reached out to financial services marketing expert and Founding Institute member, Dan Sondhelm of Sondhelm Partners.

Build your business with our 9-step real estate marketing plan. Start off strong with our free downloadable real estate marketing template.