Cereal sales have been declining for years, prompting WK Kellogg's acquisition by Ferrero. This decline is attributed to the ...

The inside story of how Farley and Ford marketers made a last-minute change of plans, that has Ford brand now leading U.S. sales.

Avoid wasting budgets and resources with the marketing systems you need to sell off-the-plan, designed by iCreate ...

Company closures and layoffs reveal a new reality for the industry, forcing brands to rethink their relevance and resilience.

Kara Harders, a South Dakota State University Extension Community Vitality Field Specialist based in Watertown, South Dakota, ...

Fresh out of the University of Minnesota with a degree in speech communications, Bridget Hanson answered a classified ad for ...

Millions of tourists are expected to pour into Dallas next year for the FIFA World Cup, pushing the city’s lodging capacity ...

The largest electrical distributors in Electrical Wholesaling’s annual ranking continue to invest in their businesses in a ...

Schlitz was a billion-dollar empire battling Budweiser to be No. 1. Then a bribery scandal—and a lot of foul, sludgy ...

The genre-heavy indie publishers, one focused on print and the other on digital, have joined forces on a new imprint that ...