While law firm marketing isn’t directly dictated by who’s in the White House, economic policies, regulatory shifts and ...

A survey by Google and Boston Consulting Group has identified key strategies for achieving excellence in artificial ...

UTA agent Chloe Popescu has been named chief marketing officer at Oscar de la Renta.

The former global SVP of Advertising at Company 3 makes a big entrepreneurial move. A shley McKim has launched her strategic ...

• Track email open/click rates based on how customers set up their preference control center. Ultimately, a marketing ...

A Detroit entrepreneur and advocate for small business hopes his newest venture can give a boost to a broader group of companies. Kai Bowman launched Clutch Consulting last month after he spent nearly ...

Yes&'s leadership was attracted to Beacon for its strong B2B track record in industries such as fintech, cybersecurity, ...

APEX Consulting's latest initiative provides agencies with a structured framework for client acquisition through paid ads.