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From deals and omnichannel marketing to gamification and promotional offers, here are several proven customer retention ...

Learn effective link building strategies for gaining natural links from various sources, like the media, bloggers, and ...

Whether your business is targeting other businesses (B2B) or consumers (B2C), they all have one thing in common: people.

Pradeep Menon. M, Co-founder, Head - Branding & Strategy, of Blackswan (India) Ideations, shares insights on recent campaigns that played with brand identities ...

Marketing trends are shifting fast. From AI-powered efficiency to visual storytelling, here’s what marketing leaders need to ...

Another area of influencer marketing that is gaining attention is using AI-based influencers instead of real people. It's a ...

Albanian-American reality TV star Kim Kardashian has launched BBL shapewear to enhance the curves of women without them having to go under the knife.

Many people have gained interest in med spa treatments in the past years. It refers to some traditional spa treatments combined with medical care. Med spa clinics also require proper marketing ...

With a reputation for creativity, strategy, and collaboration, Angelaine Floresta brings an impressive marketing portfolio to ...

In this new era, the strongest brands will arise not solely from advertising, but from authentic relationships and ...