• Track email open/click rates based on how customers set up their preference control center. Ultimately, a marketing ...

By leveraging cutting-edge technologies in AI, SEO and social media, you can achieve unmatched efficiency, ignite creativity ...

When it comes to building an audience, these emerging marketing and tried-and-true strategies should be a part of your playbook.

Discover 15 essential marketing types to boost your brand, connect with your audience, and drive business growth effectively.

Marketers succeed when they have a clear strategy. Marketing strategy frameworks provide a route to success. Here are five to ...

This survey highlights a growing trust in word-of-mouth, a preference for fresh feedback, and the critical role of owner ...

Small businesses can adopt advanced marketing strategies to stand out and achieve sustainable growth. Techniques like ...

Pradeep Menon. M, Co-founder, Head - Branding & Strategy, of Blackswan (India) Ideations, shares insights on recent campaigns that played with brand identities ...

In this new era, the strongest brands will arise not solely from advertising, but from authentic relationships and ...

The afaqs! Digies Conference 2025 is designed for professionals and organisations shaping the digital marketing landscape.

Shopify shares actionable small business tips from expert entrepreneurs, including how to find success in your marketing, ...

“During my time at Google, I saw firsthand how effective marketing can transform a business. However, many smaller businesses don’t have access to the same tools, strategies, and expertis ...