Definition of Organizational Functions of Public Relations. Too often, business leaders assume that public relations amounts simply to an industry spokesperson spinning a message designed to ...

Now that we’ve established its meaning, we can dive into five types of public relations and how they can benefit you and your business: Online and Social Media Communications ...

In 2022, public relations will need to provide answers about what action is being taken on climate, racial issues and social justice. Entrepreneurs, wake up! The “me, me, me” perspective is over.

Media relations often involves working with media practitioners to churn out important, timely and factual information relevant to the public. Unlike advertising which is paid for, PR is earned.

Bravado shoves humility aside. Giving a good quote for the media seems more important than giving good public service. Personal ambition leaves public responsibility in its wake.

Public relations and journalism have always existed in an uneasy balance. Social media and low revenues are shifting that balance in favour of PR, creating a lack of trust in the news.