A Big Decision for a Small Business When I launched my company, I didn’t realize how tricky picking a logo would be. I just ...

The Bugatti EB logo is a stylized backward "E" merged into a "B" and is on all Bugatti cars. These are the initials of the ...

Bentley has updated its emblem for just the fifth time since its founding in 1919, and without breaking hard from 106 years of branding tradition, it still manages to be the most radical redesign in ...

The new monogram follows a year of rebranding at Witchery, initially met with backlash amid a sizing change which the brand has since rectified. The brand has since unveiled a new store look at ...

Jaguar Land Rover (JLR) has unveiled a new logo for its Range Rover marque—marking the first time the luxury SUV brand has received a bespoke emblem since the model’s inception in 1970. The logo, ...

One popular service that supports this kind of smart customization is Turbologo, where users can experiment with font styles, ...

Our sister publication Autocar UK broke the news of a new Range Rover logo and there’s been much speculation of this being ...

Portland's WNBA franchise debuted its old brand in a new context. Roughly a month after local reporter Sean Highkin uncovered ...

The engineering behind the chess set reflects the same attention to detail found in the company’s vehicles ... with its ...

While the club had no choice but to choose a new logo, the debacle serves as a reminder that it's sometimes not wise to stray too far from tradition for a brand that has a loyal following. Drawing out ...

Luxury label Amiri has opened a beach club pop-up in Selfridges, London. The Corner Shop features sand, palm trees, a Sound Lab, and exclusive Amiri products.

Monogram Capital Partners sealed the firm’s biggest deal in its 11-year history, with its reacquisition of Western Smokehouse ...