New Era says its 9FORTY A-Frame, which is known for taller boxy streetwear-focused silhouettes, has surged in popularity in ...

Buffalo Bills Quarterback Teams Up with New Era® and Buffalo's Oishei Children's Hospital for Exclusive 9FORTY® Billustration ...

Josh Allen is entering a new era with New Era. The Buffalo Bills quarterback is expanding his role with the company, which ...

Bills star Josh Allen gained an investment stake in New Era Cap while creating exclusive caps with Oishei Children's Hospital ...

Josh Allen and the Buffalo Bills partner with New Era Cap in a new role that connects football, fashion, and community ...

Bills' superstar quarterback Josh Allen has partnered with New Era Cap for a new job title and unique way to give back to the ...

New Era Cap, the international sports and lifestyle brand and Official Cap of Major League Baseball, announced its Nothing ...

BUFFALO, N.Y. (WIVB) – Buffalo-based New Era Cap announced Wednesday that Bills quarterback Josh Allen now has an “investment ...

This post was originally published on the author’s Substack on June 24. It has been republished here in conjunction with Bills Week. Everybody knows about the MAGA hat. It’s red. It says what it says ...

MLB All-Star Week is a celebration of all things baseball, and a former Atlanta Braves player now turned artist has a special collaboration in honor of the upcoming midsummer classic.

Buffalo Bills' Josh Allen becomes New Era's first equity ambassador and launches 'Director of Billustration' in a heartfelt ...