Personalized pricing has already spread across a range of industries, from finance to online gaming to airlines, in large ...

As such, the e-commerce market is predicted to reach $27.15 trillion by 2027. Custom products are the future of small and medium-sized businesses. 2020 accelerated the rise of SMB online retail ...

One easy way to distinguish between whether a brand, product or experience is being personalized versus customized is to think of this analogy of a website from the Nielsen Norman Group ...

Chris McCann, CEO, 1-800-FLOWERS.COM, Inc., said, “The expansion of our personalized gifting platform with the addition of the Things Remembered brand and product offerings further solidifies ...

For example, if the client is in financial services and it’s the HR manager who provides printed collateral to their new employees, then it’s a definite target to offer promotional products ...

1. Consumers are willing to pay more for customized items From the above examples, it is clear people are willing to pay higher prices for self-designed products relative to non-customized ones.

All of Revea's products are refillable, so every three months you can re-assess your skin and get a new shipment of products — including your custom AM and PM serums and a moisturizer — for $250.

Some new tools being released for third-party sellers on the platform include a free video generator tool that references a product’s image and features to produce AI-generated clips. The ...

Democratic Rep. Greg Casar is introducing legislation to ban "surveillance pricing," whereby companies use personal data to ...

In July, Japanese personal care company Shiseido has upgraded its personalized skincare system Optune, which debuted in 2017, to the full scale. The subscription service, now available in Japan ...