In the era of constant visibility, celebrities no longer rely solely on publicists or magazine interviews to reshape their ...

Companies love to roll out refreshed strategies and shiny new mission statements — but if nothing really changes on the ...

WPP’s move to appoint Cindy Rose as CEO signals more than a leadership change, it hints at a deeper identity crisis. Can Rose ...

As F1 celebrates the 75th anniversary of its world championship starting, here are eight figures that have dominated its ...

DeFi Development Corp grows its Solana treasury to 999,999 SOL, boosting network security and yield as Solana price surges past $200 with strong momentum.

There’s never been a better time to finally launch that idea that’s been sitting in your notes app. Whether it’s a side ...

The Concrete and Asphalt Innovation Act revives gutted IRA programs with smaller funding and new branding. Here's what it ...

How Jaguar’s rebranding gamble triggered a 98% collapse in sales Jaguar’s rebranding was striking in its departure from the familiar cues that had defined the brand for decades.

The Tucson Roadrunners have no plans for a full-scale rebrand of their own color scheme, logo or other visual identities to match the changes announced recently by the NHL’s Arizona Coyotes.

Facebook Inc. whistleblower Frances Haugen has radically different advice for her former employer and its rebranding strategy. Rather than cast itself as Meta and pursue leadership in futuristic ...

A Coles spokesperson told Yahoo Finance the discounts are the result of a major rebranding strategy in its liquor department. "Coles Liquor Group is undergoing its biggest transformation in its ...