Amid the appointment of Renault veteran Stephane Deblaise as the CEO of Renault Group in India, the wholly owned subsidiary ...

Brand credibility is not just about what you say; it’s about what others believe. It's the cornerstone of consumer trust and ...

Today’s luxury buyers want authenticity, meaning and values-driven experiences. Luxury is now defined by emotional connection ...

Learn what brand management is, why it matters, and explore key strategies and best practices to grow a powerful brand.

The coffee giant aims to stand out on guest experience in a cutthroat consumer environment as it tries to boost lackluster ...

Warner Bros. Discovery unveiled some key details of its upcoming separation with leadership and the names of the two new ...

By studying 100 brand implementations of gen AI, researchers have discovered four archetypes for how companies are using the technology strategically. Bold innovators seek to reshape their markets ...

Businesses need to take stock of their data storage structures and workflows, and to improve integrations, security, and ...

The Mat-Su Convention and Visitors Bureau is rolling out a new “branding” strategy to connect visitor attractions in ...

Discover where President Trump and Gov. Newsom agree on tactics to cut homelessness. However, they part ways on the value of ...

The tipped worker subminimum wage keeps service employees’ livelihoods subject to the whims of bosses and customers. Momentum ...