Lyft just got a new logo, but you probably didn’t notice it.

It all ties back to one design tweak from 1969. Today, Coca-Cola has one of the most iconic brand identities in the world—so iconic, in fact, that one 2010s study found that “Coca‑Cola” is the ...

Christian bodybuilders and fitfluencers are ascending to greater heights of visibility—and facing compelling questions about ...

The Sun Microsystems logo is perhaps the best ambigram logo of all for its geometric perfection. The clever rotational ...

Exercising at this speed, scale and tempo is how we prepare for the future fight. We need Airmen to move fast and think ...

When it comes to power and shaping the culture, the divide in hip-hop media has never been more chaotic.

Page from Masamune Shirow, Ghost in the Shell (translated by Studio Proteus), 1991. © the artist / Kodansha Co, Ltd. All ...

Shape memory polymer surfaces with nanotips offer tunable dry adhesion for robotics, electronics, and biomedical devices.

Sid Kamaraju and Aaron Wiltse discuss the evolving landscape of the Foreign Agents Registration Act (FARA), highlighting a ...

The Pentagon’s inspector general is investigating whether Defense Secretary Pete Hegseth shared classified military plans in ...

Justin Bieber followed up weeks of vulnerability-driven, candor-focused Instagram activity with 'SWAG,' a surprise new album.

Fleetwood Mac’s estranged lovers Stevie Nicks and Lindsey Buckingham have officially confirmed the re-release of their 1973 ...