The Aptus International Enhanced Yield ETF (IDUB) offers a reasonable expense ratio of 0.44% and aims for both price ...

With 60% of Gen Z now getting their news primarily from social media, this shift reflects a ... reflects a smaller budget rather than a flawed strategy, but the result was fewer overall views ...

Since the early 2000s, businesses have followed the same digital advertising playbook: Placing their products in digital ...

The Heritage Foundation continues to lead in social media among think tanks. PragerU, Judicial Watch, Turning Point USA, and ...

The streaming wars have evolved. Here's how Hollywood giants are shifting their goals, based on BI's conversations with ...

Humor can be the way to stand out from the competition and get consumers to stop their scroll … only if they can relate.

Social media marketing is more than posting content. It’s about building a strong brand presence and connection with your audience. Social promotion strategies require proper branding ideas and ...

Consumer Behavior Index shows traffic and visibility are vanishing for retailers as traditional search strategies are ...

The real estate mogul and 'Shark Tank' investor has a winning formula that's gained her millions of followers.

WWE Hall of Famer Bully Ray is still stewing over Dwayne "The Rock" Johnson's recent comments to Dave Meltzer, where the TKO Board Member reminded the Wrestling Observer editor that wrestling is a ...

Speaking at Channel 4’s ‘Gen Z: Trends, Truth and Trust’ event today (8 May), KFC UK and Ireland head of brand and retail Leo Sloley discussed how previously the business took a “broadcast” approach ...

What qualifies as a "good" social media audience growth rate? To find out, TrackMaven examined full-year 2015 social media follower data for 26,965 brands across a wide range of industries. The ...