Successful rebranding is not necessarily a revolution or merely a cosmetic operation. It is a transformation that is executed with precision – sometimes discreet, sometimes radical – but always driven ...

The Great American Brand Story is a unique competition that brings together 11 professional service companies to provide the winner with a comprehensive company makeover worth more than $150,000.

The project, titled "Neighborhood 2.2," is expected to resonate with customers, providing a modern and convenient shopping ...

A brand that no longer represents who you are - or worse - holds you back from attracting talent or growing your client base, ...

However, that doesn’t mean you should scrap it entirely—you can still launch a successful rebrand and save yourself from the weeks of work by hiring an external brand expert.

Byrider is now more than two years into its major rebranding campaign that's help the company continue on a growth pattern. Photo courtesy of the company. Tuesday, Feb. 18, 2020, 04:11 PM Nick ...

NOWZ's first mini-album 'IGNITION', released a year after their debut, contains a message of burning passion and youth ...

Successful execution of the rebranding strategy could position Spirit Airlines as a differentiated player in the market, competing effectively with both budget and premium carriers. Bear Case: ...

GFH, the Bahrain based financial group, was recognized in the 2015 Transform Awards MENA for the Group’s recent successful rebranding work undertaken with Unisono, the multi-award winning ...