Perhaps no piece of apparel is more ubiquitous for the summer season than the swimsuit. But between finding your desired look for the occasion at hand, ideal price point and perfect fit — as studies ...

If you’re anything like the majority of the population, you’ll agree that shopping for swimwear is rarely an enjoyable process. Not only are there countless brands to choose from, but it seems the ...

When Rosie Huntington-Whiteley posted photos from her Italian holiday lounging on a yacht in Hunza G’s Domino swimsuit, what followed was an unprecedented shopping frenzy. Her exact swimsuit sold out ...

With July kicking off prime holiday season, it’s time to start thinking about updating your swimwear – Hot Girl Summer is calling and all that, even if you’re only UK-bound. But with more brands ...

Designer Martha Hudson was touring the country, sewing custom-made swimsuits in her converted school bus, when she stopped in San Marcos. Originally from Sacramento, she visited a childhood friend who ...

For mid-size shoppers like myself, time spent in the fitting room usually turns into a Goldilocks scenario — clothes fit just a little too big, a little too small, but never quite right. With the ...