Failed retail giant Toys R Us has set the stage for a possible comeback by canceling a bankruptcy auction, according to a report Tuesday.

A giraffe in the back of a truck turns out it was precisely what it looked like for a Metro Detroit driver.

The crowd cheered Saturday outside the new Toys “R” Us at Harlem Irving Plaza in Norridge when mascot Geoffrey the Giraffe helped cut the ribbon during the grand opening of the toy store ...

"Geoffrey the Giraffe has been the face of fun and wonder at Toys'R'Us for over half a century," said Kim Miller, Global Chief Marketing Officer at Toys"R"Us.

Toys "R" Us is back with a cutting-edge short film using artificial intelligence to tell the story of its origins that's innovative and nostalgic.

"We weren't going to hire a giraffe," Toys R Us Studios President Kim Miller Olko says of the AI mascot in the video.

Toys “R” Us is proving artificial intelligence could have a future in film.

The 66-second promo follows a young Toys “R” Us founder, Charles Lazarus, who had a vision to transform toy stores with the help of the brand’s mascot Geoffrey the Giraffe, who came to him ...

The iconic Toys ‘R’ Us giraffe bobs along like a knock-off Pixar character wiped out by tranquilizers.

Toys"R"Us premiered a film made with OpenAI 's artificial intelligence text-to-video tool Sora at this year's Cannes Lions Festival.

Geoffrey the Giraffe, made an appearance in Falls Park on Tuesday and will be at Haywood Mall Wednesday.

Continuing its digital push, Toys R Us is launching a 10-episode YouTube series titled “Geoffrey’s World Tour,” the retailer announced on Friday. The show builds off of a marketing campaign ...