Wedding season is officially upon us as we step into the summer months—the buzziest time of the year for couples to tie the ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

In this op-ed, associate editor Aiyana Ishmael explores the internet's obsession with what a person working in fashion ...

Slipping into a crisp cotton shirt is another stellar way to elevate your laid-back look. Complete with a starched rigidity ...

Deinfluencing is gaining traction as fashion consumers push back against overconsumption and let go of fleeting trends ...

StyleCast on Myntra is all about fashion that lets your personality shine. These picks are guaranteed to bring main character ...

Hathaway was photographed wearing Golden Goose's Sunset ankle boots while reviving Andy Sachs in New York City.

Elegant and effortless, comfort couture can cater to modern lifestyles without the constraints of rigid, traditional dressing ...

Polka dots are everywhere this summer and Lisa Snowdon is here with her pick of the best of the spotty print. From classic ...

Fashion has a way of making you eat your words. Just when you think a trend is gone for good, it turns up on Rihanna’s ...

Great fashion often comes from unexpected places, and being able to think outside the box can lead to some pretty memorable ...

Confused whether to go for a matte foundation or a mousse one? This guide will help you make a choice that suits your skin ...