Continuing its season of growth, the agency welcomes two new hires and celebrates four promotions ...

Marketers may view events like Valentine’s Day as a commercial goldmine but the way people celebrate such moments is evolving so brands must adapt to avoid being seen as tone-deaf.

Using services like Bulkfollows.com brings up ethical considerations surrounding the authenticity of social media engagement.

The survey found that Gen Z travelers love using AI as a research tool, with 56 percent using it to find local activities in ...

Jack Dodd (Family), Jenna Keough (Private Wealth & Succession), Gul Shah (Real Estate), Shane Powell (IT), Alex Morris ...

Most of the commercials airing during this year's Super Bowl are going for laughs, with advertisers betting that America ...

For more than 20 years, Calkins has directed Northwestern University’s Kellogg Super Bowl Ad Review, which publishes an ...

The year has just begun, and the biggest thing in the world of Influencer Marketing is set to make its mark in Ahmedabad. iCubesWire, one of the leading ad-tech powerhouses, which is behind some of ...

Artificial intelligence is now in dealers’ website chatbots, text and voice assistants, sales lead tools, repair schedulers, ...

Both hires are intended to beef up coverage of underserved areas and topics. Newsletter launches are planned in the next few ...

In The Absence Of Planning, Unhappy Consequences Can Result • Conflicts and possibly even litigation between the remaining ...