Discover how to lead small business and how to leverage the unique advantages of small business to drive growth.
When organizations prioritize a clear purpose over profit, they have a positive influence on consumers and stakeholders of ...
According to a report by the AfDB, approximately 70 percent of small and medium-sized enterprises (SMEs) in Africa fail ...
Marketers succeed when they have a clear strategy. Marketing strategy frameworks provide a route to success. Here are five to ...
Apply these principles to stay relevant and keep up with the care and concerns of your community of followers.
This is a race you don’t want to win. Paper-thin margins and on the hamster wheel of increasingly expensive paid media campaigns just to stay in business. Here’s what most founders miss about strategy ...
Yang Li is the director of corporate strategy at Microsoft. Karim R. Lakhani is the Dorothy and Michael Hintze Professor of Business Administration at Harvard Business School and the chair and a ...