The days of meticulously crafted campaigns, broadcast from the ivory towers of Madison Avenue, are over. Consumers are no ...

Ad Holding Company of the Year 2024 was the year ad holding companies became interesting again. First we had Publicis Groupe ...

Can anyone make us love insurance companies? They've been in the news recently after events in New York (makes you grateful ...

WPP and Universal Music Group have announced a partnership that will give its clients access to data on fans of artists like ...

A typically ebullient Arthur Sadoun does his best to turn the proposed Omnicom-IPG merger to his advantage in this video to staff. In fact, the Publicis Groupe CEO’s message is directed just as much ...

WPP's GroupM is ending 2024 on a high note, winning Johnson and Johnson's US and Canada media accounts, worth around $200m (J ...

Are advertising mega-mergers really serving clients or shareholders? Looks like there is no end in sight for the saga of the ...

Christmas ads seem pretty well over and done with in the UK by now (who'll be first to launch one in August?) but they're a bit more trad in the EU. They're also featuring gifting rather more, which ...

Mother London’s consistent excellence always keeps the bar high for British advertising and in 2024 it has truly been an ...

One of the industry's more hotly contested gongs, we'll be announcing this tomorrow. In an ad world seemingly in the process ...

John Wren and Phippe Krakowsky may like to refer to their shiny new Omnicom/IPG as a "platform" as they prepare to measure up ...

Canal+ is heading for a separate listing in London as part of the break-up of the Bolloré media empire (including Havas) although the family will still own dominant stakes. Here's a timely 'trailer' ...