As major mass retailers scale back diversity initiatives, BIPOC brand founders face new hurdles, ushering in a strategy shift ...

The home decor entrepreneur discusses the evolution of his namesake company and why he sold to private equity.

Academy Sports (ASO) shares rise as it launches the Jordan brand, promising growth through new brands, marketing, and tech ...

The choice was Jonathan Brand, a 25-year-old righthander who finished last season with Double A Portland. Brand had been added to the major league roster before for Grapefruit League games but had ...

As Lulus continues to expand its market presence, this campaign represents a key investment in brand equity, aligning with the Company’s growth strategy by deepening its relationship with both ...

The Kaleido Awards Awards offers a unique platform to highlight and celebrate your innovative achievements, Employee motivation, Brand Visibility and Recognition, Networking Opportunities ...

Now, in her post-royal era, Meghan Markle has As Ever, another lifestyle brand with a new name, which she says is sort of an extension of the blog. As Ever, previously called American Riviera ...

What are the types of equity release? Equity release is a way for over-55s to access some of the money in their home, while continuing to live there. If you're looking to address a pension shortfall, ...

Our opinions are our own. Here is a list of our partners and here's how we make money. A home equity loan is a second mortgage that lets you borrow from the value of your home (minus what you owe).

When considering whether to purchase consumer products, people consider both the items' attractiveness and their brand labels. Brands may affect the decision process through various mechanisms. For ...

For example, extroverted customers favour lively and active brand personas, while conscientious individuals lean towards brands showcasing responsibility. Here’s a table laying out Jennifer Aaker’s ...