Damian Lillard's tenure with the Milwaukee Bucks is over, but the NBA veteran and sneaker icon is not going anywhere in the footwear industry. On Tuesday, adidas Basketball and Lillard unveiled ...

Cleveland Cavaliers guard Donovan Mitchell and adidas have officially introduced the D.O.N. Issue #7 basketball shoe.

Watch WNBA stars Sophie Cunningham and Chelsea Gray's hilarious cameo in Damian Lillard's latest adidas basketball shoe commercial.

Las Vegas Aces star Chelsea Gray brings star power to the launch of Damian Lillard’s Adidas Dame X sneaker ahead of its July 3 release ...

Noticed an uncanny amount of Adidas stripes while out and about recently? Maddy Mussen explores the city-wide takeover, and ...

Early last year, when New Balance first unveiled the 1906L sneaker loafer during a Junya Watanabe runway show, it felt more ...

It hit Damian Lillard as he drove home with his kids after signing a contract to return to the Portland Trail Blazers.

Prime Day 2025 may be officially over ... but these shoes are still kicking! From Adidas, to Skechers, to New Balance, to ...

A national recruiting analyst gives us the latest on possible high-profile additions to Mark Pope’s team from the 2026 ...

Everything you need to know about this year's slow high school recruiting cycle and how it's affecting commits.

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especially among urban youth. But over time, the brand lost ground. Now, with O'Neal leading the renaissance of its basketball division, Reebok wants to regain that lost space. It doesn't intend to ...