The Enforcement Directorate (ED) has initiated a FEMA case against Myntra Designs and its directors, alleging a ₹1,654 crore ...

Bengaluru, has filed a complaint against fashion etailer Myntra and its related entities under the Foreign Exchange ...

In this episode of Brave Commerce, Rachel Tipograph and Sarah Hofstetter speak with Chitra Ebenezer, chief marketing officer ...

AI can enable supply chain leaders to integrate the various components of their logistics systems, allowing them to offer ...

FY26: For the first time, Blinkit’s net order value (NOV) has surpassed food delivery’s NOV for a full quarter.

Telenor acquires GlobalConnect's consumer fiber business in Norway for NOK 6B, boosting market share & adding 140K customers.

It’s not just for consumer-facing brands. As the creator economy continues to grow, brand trips have become a staple marketing strategy for consumer-facing brands, and B2B firms are starting to do the ...

B2B marketers can increase engagement by adopting B2C tactics—focusing on personalization, experiences, and emotional connection to create lasting impressions and foster long-term business ...

Major B2B companies have done a good job of focusing on actually doing something to live their higher purpose, and they are perhaps less guilty of "purpose-washing" than some of their B2C counterparts ...

Klaviyo (NYSE: KVYO), the company that powers smarter digital relationships for 167,000+ businesses, today announced Klaviyo B2C CRM, the only custome ...

For a martech company founded in 2012 that historically focused on email and SMS marketing, the launch of B2C CRM addresses a gap in the consumer-brand marketing landscape, said CMO Jamie Domenici.

B2B payments firm Two and Avarda, a white-label B2C company, will partner on a “fully integrated white-label payment solution tailored for both businesses and consumers in the Nordic e-commerce ...