From the outside, it may seem like marketing, sales and data fit perfectly under one umbrella. However, in many organizations, these three important elements are drastically disconnected.

Great marketing makes the customer feel smart.” The Blue Hen Marketing Club has put that principle into practice since its founding in 2009. “The Blue Hen Marketing Club aims to offer great resources ...

Blue Chip marketing manager Joel Giannetti has been with the casino for 20 years and coordinates the booking of entertainment with his Las Vegas colleagues from the gaming property’s parent ...

Get ready, marketers — the digital marketing event of the year is back and bigger than ever. DMWF Global 2025 is returning to Olympia London on 24–25 June, and this year’s edition promises to be the ...

Google reimagines search beyond '10 blue links' At its Marketing Live event, the tech giant expressed a desire to steer digital advertising toward more interactive features, including AR shopping ads ...

Monica Gomez is the Founder and CEO of the award-winning event and marketing agency, The Concierge Club. Follow her on LinkedIn. Have you tried running paid ads for your business lately ...