Machine intelligence influences brand visibility across a wide range of customer touchpoints. Customers now search using ...

Furman University has named Brian Edwards as VP of marketing and communications. He brings 20+ years of branding experience ...

Engineer a brand that’s machine-readable, contextually rich, and discoverable in every search modality. The post Your brand, ...

Gary Bunt, who has died aged 67, was a Kentish bricklayer who emerged as one of the most remarkable stories in recent British ...

Affiliate content. Explore whether AI is the future of branding and uncover key insights for business owners on how to ...

Learn what brand management is, why it matters, and explore key strategies and best practices to grow a powerful brand.

It's important that entrepreneurs learn how to use AI branding tools effectively—and understand when they may not be the ...

What connects a red carpet in Mumbai to a community summit in New York? For Maharsh Patel, the answer lies in something ...

Brand strategy is all about deciding who your brand is, what it stands for and why people should buy it and pay more for it ...

Nearly two years after moving to the U.S., I've noticed something people in our industry don't often say out loud: American brand strategy talks about being global, but it rarely thinks that way.