The right customer engagement strategy not only contributes to your bottom line, but also gives you a competitive advantage. It’s this simple: Engaged customers buy more—and they buy more often.

Fast Casual Executive Summit Smashburger, Teriyaki Madness leaders talk AI, customer engagement strategies. Leaders from Zunzi’s, Smashburger and Teriyaki Madness shared insight and best practices ...

It's National French Fry Day, and big brands are leveraging the salty "holiday" to boost customer loyalty. Fast food giant McDonald's will be giving away free orders of large fries (no purchase ...

Freddy's – the fast-casual restaurant concept known for its steakburgers, shoestring fries, and frozen custard treats – has launched its latest branding campaign, titled, "This is the good stuff." The ...

The Burger King fries contained the most fat and calories, coming in at 23 grams of fat and 480 calories for a medium order of fries compared to Wendy's 20 grams of fat, 430 calories and McDonald ...

The Future Of Millennial Consumer Engagement. ByJeff Fromm, Contributor. Forbes contributors publish independent expert analyses and insights. Jeff writes about Gen Z, travel, sports & loyalty.

By the same token, a Wendy’s customer (u/NuggetWarrior09) was disappointed by his cheesy fries order from the popular fast food chain and sparked a discussion on Reddit.

McDonald's, Chick-fil-A, Five Guys and Wendy's have the best French fries in America, according to a consumer survey by Casino Reviews.

Value Proposition Alignment: Ensure that rewards offered align with customer expectations and perceived value, reinforcing positive brand perception and engagement. Adhering to these best practices ...